CATALYST
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The Blueprint for Building a Magnetic brand with IMPACT
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Designed to ignite transformation

Next Cohort Starting September 2025
Sign up to the waitlist to gain access first with a VIP Bonus
We won't send spam. Unsubscribe at any time.

Are you ready to make 'CATALYST' the launchpad to creating impact for 2025!
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Catalyst is a 6-week online course designed to ignite transformation, taking you from “just another online business” to a bold, intentional brand that attracts your ideal customers, builds lasting relationships, and stands out with confidence. Through six focused weeks, you’ll craft your unique brand identity, build a strategic foundation, and master essential digital tools like lead magnets, email automation, and a professional website. This course is your spark for growth, equipping you with the clarity, strategy, and confidence to step into your light and elevate your business.
Your Brand is a POWERFUL Asset
Creating opportunities, gaining unwavering trust, and ensuring you stand out whilst creating impact & community.
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INTRODUCING...
CATALYST -Â
The Blueprint for Building a Magnetic, Cohesive Brand
Catalyst is a 6-week online course designed to ignite transformation and help you build a brand that stands out, attracts your ideal customers, and grows with intention. Through weekly lessons and expert insights, you’ll gain the confidence and clarity needed to craft a powerful, cohesive brand that resonates with your audience and drives business success. Whether you’re just starting out or looking to elevate your existing business, this course provides the tools and strategies to transform your brand from the inside out.
- Craft a Confident Brand Vision & Strategy – Learn to define your unique business vision, develop a strategic foundation, and position your brand for growth and success.
- Create Magnetic Brand Identity & Messaging – Design a visually captivating brand identity and write compelling, persuasive content that speaks directly to your ideal customers.
- Master Lead Generation & Automation – Build a solid email list using effective lead magnets, landing pages, and email automation, plus strategies to increase your visibility through social media.
Catalyst empowers you to create a brand that not only reflects your passion but also attracts loyal customers, helping you grow with intention.

CONFIDENCE & VISION
Your journey begins with clarity and confidence. We’ll uncover your “why,” defining your business vision and the purpose driving it. This week is all about mindset, helping you feel empowered to take ownership of your brand and communicate your value with conviction. You’ll lay the foundation for a brand that reflects your unique mission and sets the tone for growth.

BRANDÂ STRATEGY
A strong brand starts with a plan. This week, we’ll dive into understanding your target audience, clarifying your message, and positioning your business to stand out in your industry. You’ll map out your brand’s strategic goals and learn how to align every element of your business with a cohesive, purposeful direction.

BRAND IDENTITY
Bring your brand to life visually and emotionally. We’ll craft a unique brand identity that includes your colours, typography, logo, and tone of voice, all designed to resonate with your audience and communicate your values. By the end of the week, you’ll have a cohesive visual and emotional presence that leaves a lasting impression.
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LEAD MAGNETS & LANDING PAGES
Learn how to attract and convert your ideal audience. This week focuses on creating irresistible lead magnets tailored to your niche and designing landing pages that capture attention and drive sign-ups. You’ll develop the tools to grow your email list and turn visitors into loyal followers with ease.

EMAIL MARKETING & AUTOMATION
Turn your email list into a powerful tool for engagement and growth. We’ll walk through setting up a user-friendly email marketing platform, creating automated sequences, and nurturing your audience with consistent value. This week, you’ll build the backbone of a system that keeps your brand connected and thriving.

CONTENT CREATION/CANVA MASTERCLASS
It’s time to step into the spotlight. This week, you’ll learn how to create a consistent, authentic presence on social media that showcases your brand and engages your audience. From content planning to leveraging platforms strategically, you’ll gain the tools to confidently show up, connect, and grow your brand online.

GUEST SESSIONS
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Throughout the program, you’ll also have the incredible opportunity to learn from guest experts who will help you unlock even more potential in your business. We’ll dive into sessions on overcoming self-limiting beliefs and unblocking the mental barriers that might be holding you back. Plus, you'll gain powerful insights into magnetic messaging, where you’ll learn how to craft social posts that connect deeply with your audience and drive sales with confidence and authenticity. These sessions are designed to give you practical tools and fresh perspectives to elevate your brand and mindset!
HI I'MÂ JENNY
With over a decade of experience as a photographer and a true advocate for women, I’m passionate about helping female entrepreneurs stand out in today’s fast-paced world. As a twin mum and former dancer, I know the importance of balancing creativity, resilience, and staying true to yourself. My mission is to empower women by helping them find their unique voice and SHINE through the creation of magnetic, powerful brands.
By combining a solid brand strategy with captivating content, I help entrepreneurs build a presence that resonates with their ideal clients. I truly believe that with the right support, strong women can achieve ANYTHING. Through refining core messaging and personal branding, I guide businesses to transform, giving them clarity and alignment with their goals, and unlocking the confidence and success they so DESERVE.
" The BRAND DAY with Jen was not just “Beyond brand” but also beyond expectations. Jen was so devoted to supporting us all in every aspect of branding. Her approach is very simple, light, and 100% doable. I arrived with some ideas, and by the end of the day, they had bloomed into an incredible, full-blown picture of my business idea and where I want to take it in the future. The guest speakers completed the experience from both a mindset and marketing point of view. The whole day was an incredible and expansive experience "
-Â SONKA
"WOW! Thank you Jen for the training. Really... WOW"
- AMANDA MUNDEN




ISÂ CATALYST RIGHT FOR YOU?
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Feeling unsure about your brand or overwhelmed by the process of attracting the right clients? If you’re struggling to get clear on your message, build a cohesive brand, or use marketing tools effectively, Catalyst is here to help. In just six weeks, you’ll gain the clarity and confidence you need to define your brand, create a strong visual identity, and set up systems to grow your business, without the stress. Catalyst will help you build a magnetic brand that attracts your ideal customers and sets you up for lasting success.
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Next Cohort Starting September 2025
Sign up to the waitlist to gain access first with a VIP Bonus
We won't send spam. Unsubscribe at any time.